You can learn more about StratML at:
- this Wikipedia page
- this fido.gov page
- this FAQ from the Association for Information and Image Management ("AIIM")
The original intention was for public bodies (government departments, parastatals, charities, etc.) to use StratML to share their strategic intentions and performance with each other, their stakeholders, and ultimately the general public. However, it could also be used (in a more secure manner) for:
- divisions within large groups and multi-nationals to communicate their strategic intent and performance to their divisional or global headquarters,
- startups to communicate their strategic intent and performance to funders and venture capitalists.
StrategicLearningApp is now able to output elements of strategies developed in this free online tool in StratML format. (Simply click "Generate StratML" on the Reports Tab.) By default, StrategicLearningApp is only available to registered users of the specific projects to which it relates, but there is also an option to make StratML for specific projects available to the general public (if confidentiality is not a concern). To see such an example of StratML in action, here is a description of StrategicLearningApp and its goals in StratML format.